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Parkmore Flower Market operates in the gap between impulse and intent. Cut flowers arrive on trucks from regional growers, then move through the market's workspace — bunching, conditioning, trimming stems at angles to maximise water absorption. In Sandton's climate, a bunch of roses bought Monday morning might drop petals by Wednesday evening if it hasn't been handled with care. The market manages humidity, water temperature, and flower food ratios because these variables determine whether your arrangement survives a weekend or becomes compost. Saturday morning footfall pushes volume through quickly, which is exactly when knowledge matters most — distinguishing which roses came in fresh yesterday versus the ones that arrived mid-week. The market's rhythm follows flower seasons: gerberas peak when highland growers have surplus, peonies arrive in their short window, proteas flow through winter. Working with that supply chain, rather than against it, is what separates a flower market that merely sells stock from one that understands the medium.
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