METRO

Somerset West sits in a region where small businesses, restaurants, and traders depend on efficient supply lines. The town's growth as a residential and commercial hub means wholesalers here aren't just serving a single suburb—they're feeding supply chains across the Helderberg basin and beyond. METRO's role in this ecosystem is about reliable stock, reasonable margins, and understanding the specific needs of Western Cape businesses, from hospitality to retail to tradecraft. The cash-and-carry model itself reflects how the local economy actually works: businesses buying stock for immediate resale, minimising tied-up capital, and moving product quickly in a competitive regional market.