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The difference between a produce vendor that succeeds and one that struggles comes down to judgment calls made every single day. Which supplier delivers consistent quality at fair prices? How do you know when fruit is ripe enough to sell but not so ripe it spoils by tomorrow? Which seasonal items will sell fast and which will sit? What price point keeps customers returning without eating into margins? Impala Fruit & Veg operates on these decisions—selecting stock with an eye for quality, timing purchases to avoid waste, understanding customer preferences across Soweto's different areas, and managing the business side of fresh produce retail so that what's on display is worth buying.
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